First, a disclaimer.
The men who get up at 5am and mow lawns all day in 95 degree sweltering summer heat.. they work hard.
The single women who work 14+ hours a day and still take care of their kids.. they work hard.
Me, working from Starbucks while sipping a girly skinny vanilla latte and working on my 11″ MacBook Air.. not really working hard.
Sure, being an “information marketer” is mentally draining – but when I used to sweat my ass off working until 10 at night at the Children’s hospital.. that was the kind of work where I would collapse after a full day.
So you’ll never find me complaining about what I do. Never. And if I do complain, please give a gentle smack in the ass (in a non-sexual way, of course!).
THE HARD WORK MYTH
Inc. magazine just published an article about the 40 hour work week.
Here was their synopsis after going through handful of studies looking at productivity “clocking over 40 hours a week just makes you unproductive”.
I never believed you had to work 70+ hours a week to be successful. Don’t get me wrong, I used to work long hours when I started, but I didn’t have great leverage at the time. And I NEVER pulled an “all-nighter”.
I was purely trading hours for dollars.
If I trained a client, I made $50 for the hour. And if I didn’t train someone at that time, I didn’t get paid. Simple. And easy to understand.
Now, as I transitioned away from only getting paid “per hour”, I started to truly understand the idea of getting sh*t done. And STILL having a life.
In fact, it’s common for me to see, at least, one movie a week in the middle of the afternoon by myself (yes, I am a movie addict and have a slight problem). I also get a weekly massage in the middle of the day. And spend HOURS at the bookstore and library. And still coach Kindergarten soccer and 2nd grade lacrosse.
My wife and I have a long understood agreement. I will be home by 5pm every day – and I’ll provide us with plenty of income – just don’t ask where I was all day :)
THE RYAN LEE MODEL TO “GET SH*T DONE”!
Here are 3 simple steps to follow to get more done and still have an awesome ass-kicking life.
STEP 1: Schedule your day
There’s an old saying that if you want something done, give it to the busiest person you know.
My wife and I have 4 young kids under the age of 8. Do you think I have time to waste with bullshit “meetings” from people who want to “pick my brain” or just “run an idea by me”?
Hell no. I schedule my day and block off time that is untouchable. I have zero tolerance for people who waste my time. If you want to meet, then send me a full written proposal first – and if you can’t be bothered with that, I can’t be bothered with you. It sounds harsh but you must guard your time.
There’s no such thing as “Hey Ryan, can I have just 5 minutes on the phone”. Five minutes ALWAYS turns to 10-15 minutes. It’s just the way things are – and I learned that the hard way.
The morning is my work time and I protect it with my life.
No coaching calls. No interviews. Nothing before Noon. Ever.
Schedule your day and figure out when your real “work” time is an protect it dearly, my friend.
STEP 2: FOCUSED Work
When you have your focused work time, do nothing else but your work.
This time should be spent doing something that GROWS your business.
Could be sales copy, marketing, emailing affiliates, guest blogging, writing your newsletter, creating a new product, etc.
During that time, you better work your ass off. Don’t stop. Just keep at it and you’ll be absolutely shocked at how much you can get done in just 1 hour.
You can write a quick blog post, email your list and put that post on Facebook & Twitter.
You can email 20 potential affiliates or joint venture partners.
You can create a video sales letter.
You can create an entire module for one of your products.
Just turn off your cell phone. Shut down Skype and IM. And do NOT check your email.
Once you work for 45-60 minutes straight – take a 10 minute break. Stretch. Drink some water. Do some pushups. Anything – just give yourself a mental rest for a bit.
STEP 3: Rinse and Repeat
Do this for 2 to 3 focused work blocks of 45-60 minutes.
If you do this and you stick to it – I guarantee you’ll get so much more done. You’ll make more money. And you’ll have one hell of a great life.
WORK LIKE A SPRINTER
I was a sprinter in college (1oo meter dash) and I believe you should work like a sprinter too.
Work really, really hard for short bursts – then take breaks and refresh yourself.
That’s it. It’s simple and it works.
Now get out there and get sh*t done, will you?
QUESTIONS? COMMENTS? AGREE?
ARE YOU BEING PRODUCTIVE?
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