Last week, hundreds of the most caring “online” entrepreneurs from all over the world gathered together for a few days in Stamford, CT for DotComXpo.
There was a mix of attendees. People who were just starting out and working on their first product on one end of the spectrum – and mega-successful on the other side.
But one thing they all had in common.. they all have a strong desire to change the world (and yes, make money while doing it to).
During one of my sessions (where I laid out the exact blueprint on how to go from zero to over $500,000), I talked for a bit about blogging… and one way to come up with a powerful traffic magnet is creating an infographic.
After teaching other people how to copy my success and build a lifestyle (and profitable) business, I KNOW that a tiny percentage of people take action.
And it’s NOT the Pareto Principle of 80/20 (where 20% of the people will take action). In the game of entrepreneurship, I call it Lee’s Law of 98/2 (only 2% of people will take action and do what’s necessary to build a rockstar business).
I don’t know why it is just 2%. Granted, my programs tend to get a higher percentage of action takers, but in general, it’s around 2%.
I wish I had the answer – but I just have to live with those numbers and do my part to move that needle over a few percentage points.
So knowing this, I laid down a challenge to everyone in the room.
I told them about the power of an Infographic and gave them exactly 7 days to create one for their site. I said only a couple will actually do it and for those that did, I will even mention it on my site.
Yes, some of the attendees didn’t have a blog to feature an infographic on – so I will give them a “free pass” on this assignment. But let’s see how the rest of the hundreds of attendees did on the challenge.
Oh yeah, we even had superstar marketer, Melanie Duncan (yes, out attendees are all high-calibre too!) come on stage and share a very cool free resource to help you build an inforgraphic called Infogr.am
It’s now a week later and drumroll please…
There were 3 people who created an infographic and published it on their website within the week.
ACTION-TAKING ATTENDEE #1: Nicole Munoz
She is heavy-duty in the world of SEO and she took action. Here’s her infographic (you can see her entire post here)
ACTION-TAKING ATTENDEE #2: Zach Swinehart
Zach is a self-described “geek” who focuses on helping people get over their fear of all things “tech”. Here’s his infographic (you can see his post here)
ACTION-TAKING ATTENDEE #3: Gene Hammett
Gene is a business coach and wanted to create a graphic that went into detail about running a web design business. Here’s a link to his post and his infographic is below:
I wanted to personally congratulate and highlight Nicole, Zach and Gene for not only attending DCX – but for accepting my challenge.
And no, creating one infographic will not make you rich overnight – BUT it’s a step in the right direction. It’s these small steps you take every day that add up to MASSIVE results.
Thanks for taking action and I look forward to seeing YOUR successes (and possibly featuring you here too!)
ARE YOU READY TO CREATE A ROCKSTAR BUSINESS.. OR DO YOU WANT TO MAKE MORE EXCUSES?
P.S. If you want to see this session (and 30+ hours of pure online business training), then click here.
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