Marketing

What’s the right niche market? If you are a coach speaker, author, expert or entrepreneur – if you want long-term success, you must serve a tribe that lights you up! But how do you know if you’re serving the right people? Take the “lunch” test. You’re hosting an event with 500 people. YOUR tribe. YOUR…

So, you wanna lean about micro marketing? Awesome! But first, a disclaimer. I’m a BIG, BIG fan of paid customer acquisition. Simple offers to bring in new people at break-even. Nailing a zero-risk, front-end offer is the key to the ultimate 7-figure, 1-person business. This is where you should focus around 80% of your time….